You may be great at adding all your content to Pinterest, but are you doing it in the most optimized way?
Yup, there’s totally a specific way that you should add new Pins to Pinterest, specifically for your own content, so it can properly understand what that content is really about.
Find out how in this episode of Graphics for Traffic in 60 Seconds.
Read It: The best way to add new Pins to Pinterest
When you add something new to Pinterest, you need to tell it how to classify that Pin.
Pinterest can technically read text and identify images, but it won’t understand the full context around your link.
That can be okay for some types of pins, like products, but for others, it’s not that great – especially ones that are more reliant on text and use a lot of stock photos.
To combat this, you need to use keywords to tell Pinterest what it should think about your link.
You already know to use keywords in both your board names and descriptions, but you can also take advantage of these keywords while you save Pins.
Pinterest will use information from boards where you and other Pinterest users save a Pin to better understand the context of that Pin.
Add Pins to most relevant boards first
Adding your links to the most relevant boards first will help it understand that context more quickly.
Over time, your Pin will start to be recommended through searches and other Pins that are commonly pinned alongside it, growing your Pin’s reach and visibility.0